{"id":25,"date":"2026-07-29T13:55:48","date_gmt":"2026-07-29T13:55:48","guid":{"rendered":"https:\/\/wine.tallpine.eu\/privacy\/"},"modified":"2026-08-03T18:40:23","modified_gmt":"2026-08-03T18:40:23","slug":"privacy","status":"publish","type":"page","link":"https:\/\/wine.tallpine.eu\/pt\/privacy\/","title":{"rendered":"Privacidade"},"content":{"rendered":"<style data-alvelus-privacy-locales> .privacy-en{display:none} html[lang^=\"en\"] .privacy-pt{display:none} html[lang^=\"en\"] .privacy-en{display:block} html[lang^=\"en\"] article.entry>h1{display:none} .privacy-localized blockquote{background:rgba(143,33,57,.08);border-left:4px solid var(--alvelus-wine);margin:0 0 2rem;padding:1rem 1.25rem} .privacy-localized blockquote p{margin:0} .privacy-localized table{border-collapse:collapse;display:block;margin:1.5rem 0;max-width:100%;overflow-x:auto;width:100%} .privacy-localized th,.privacy-localized td{border:1px solid var(--alvelus-line);padding:.75rem;text-align:left;vertical-align:top} .privacy-localized th{background:rgba(143,33,57,.06)} .privacy-localized h2{margin-top:2.5rem} .privacy-localized h3{margin-top:1.75rem} @media(max-width:700px){.privacy-localized th,.privacy-localized td{min-width:14rem}} <\/style>\n<p><script data-alvelus-privacy-title>if(document.documentElement.lang.toLowerCase().startsWith(\"en\")){document.title=\"Privacy \"+String.fromCharCode(8211)+\" Alvelus\"}<\/script><\/p>\n<div class=\"privacy-localized privacy-pt\" lang=\"pt-PT\">\n<blockquote>\n<p><strong>Estado:<\/strong> rascunho de conte\u00fado, preparado em 3 de agosto de 2026. N\u00e3o est\u00e1 aprovado para publica\u00e7\u00e3o. Antes do lan\u00e7amento, substituir todos os campos de preenchimento escritos em MAI\u00daSCULAS entre par\u00eanteses retos, confirmar fornecedores e prazos, alinhar com a Pol\u00edtica de Cookies\/CMP e obter aprova\u00e7\u00e3o do comerciante e revis\u00e3o jur\u00eddica.<\/p>\n<\/blockquote>\n<p><strong>\u00daltima atualiza\u00e7\u00e3o:<\/strong> [DATA DE ENTRADA EM VIGOR]<\/p>\n<p>A sua privacidade \u00e9 importante para a Alvelus. Esta Pol\u00edtica de Privacidade explica como tratamos dados pessoais quando visita o nosso website, nos contacta, cria uma conta, utiliza a loja online ou compra os nossos produtos. Explica tamb\u00e9m como pretendemos utilizar, mediante as condi\u00e7\u00f5es e escolhas de consentimento descritas abaixo, o Google Tag Manager, o Google Analytics 4, o Google Ads e tecnologias relacionadas.<\/p>\n<h2>1. Quem \u00e9 o respons\u00e1vel pelo tratamento?<\/h2>\n<p>O respons\u00e1vel pelo tratamento \u00e9 <strong>[NOME LEGAL COMPLETO DA ENTIDADE QUE EXPLORA A ALVELUS]<\/strong>, com sede em <strong>[MORADA POSTAL COMPLETA]<\/strong>, [NIF\/NIPC, SE APLIC\u00c1VEL].<\/p>\n<p>Para quest\u00f5es sobre privacidade ou para exercer os seus direitos, contacte-nos atrav\u00e9s de <strong>[EMAIL DE PRIVACIDADE]<\/strong> ou por correio para a morada acima.<\/p>\n<p>Se aplic\u00e1vel, contacto do Encarregado de Prote\u00e7\u00e3o de Dados: <strong>[CONTACTO DO EPD\/DPO]<\/strong>.<\/p>\n<h2>2. A quem e a que servi\u00e7os se aplica esta pol\u00edtica?<\/h2>\n<p>Esta pol\u00edtica aplica-se ao website e \u00e0 loja online Alvelus, incluindo p\u00e1ginas editoriais, cat\u00e1logo, carrinho, checkout, conta de cliente e formul\u00e1rios de contacto que venham a ser ativados.<\/p>\n<p>Na data deste rascunho:<\/p>\n<ul>\n<li>a loja \u00e9 desenvolvida em WordPress e WooCommerce;<\/li>\n<li>o formul\u00e1rio de contacto apresentado no website \u00e9 uma pr\u00e9-visualiza\u00e7\u00e3o e n\u00e3o envia nem guarda mensagens; esta sec\u00e7\u00e3o dever\u00e1 ser reconfirmada quando a entrega de mensagens for ativada;<\/li>\n<li>o website pode preparar eventos de com\u00e9rcio eletr\u00f3nico numa fila pr\u00f3pria no navegador (<code>dataLayer<\/code>), mas essa fila, por si s\u00f3, n\u00e3o envia dados \u00e0 Google nem a outra plataforma;<\/li>\n<li>as tags externas de marketing n\u00e3o s\u00e3o carregadas enquanto a configura\u00e7\u00e3o de marketing e a solu\u00e7\u00e3o de consentimento n\u00e3o estiverem aprovadas e ativadas.<\/li>\n<\/ul>\n<h2>3. Que dados pessoais podemos tratar?<\/h2>\n<p>Consoante a forma como utiliza o website, podemos tratar as seguintes categorias de dados:<\/p>\n<h3>3.1. Encomendas, checkout e conta de cliente<\/h3>\n<ul>\n<li>nome;<\/li>\n<li>endere\u00e7o de fatura\u00e7\u00e3o e de entrega;<\/li>\n<li>endere\u00e7o de email e n\u00famero de telefone;<\/li>\n<li>NIF ou outros dados de fatura\u00e7\u00e3o, quando pedidos ou fornecidos;<\/li>\n<li>credenciais e dados associados \u00e0 conta de cliente;<\/li>\n<li>produtos, quantidades, pre\u00e7os, descontos, moeda e hist\u00f3rico de encomendas;<\/li>\n<li>m\u00e9todo e estado do pagamento, sem preju\u00edzo dos dados de pagamento tratados diretamente pelo prestador de pagamentos;<\/li>\n<li>m\u00e9todo, estado e informa\u00e7\u00e3o necess\u00e1ria \u00e0 entrega;<\/li>\n<li>comunica\u00e7\u00f5es relacionadas com a encomenda, devolu\u00e7\u00e3o, reembolso ou apoio ao cliente;<\/li>\n<li>identificadores t\u00e9cnicos e de encomenda necess\u00e1rios para prevenir fraude, manter seguran\u00e7a e prestar o servi\u00e7o.<\/li>\n<\/ul>\n<p>A Alvelus n\u00e3o dever\u00e1 receber nem conservar os dados completos do cart\u00e3o quando estes forem recolhidos diretamente pelo prestador de pagamentos. Esta afirma\u00e7\u00e3o deve ser confirmada com <strong>[PRESTADOR DE PAGAMENTOS]<\/strong> antes do lan\u00e7amento.<\/p>\n<h3>3.2. Pedidos de contacto<\/h3>\n<p>Quando o formul\u00e1rio ou outro canal de contacto for ativado, podemos tratar o assunto do pedido, nome, email, mensagem e quaisquer dados que decida incluir. Evite enviar informa\u00e7\u00e3o sens\u00edvel ou desnecess\u00e1ria.<\/p>\n<h3>3.3. Dados t\u00e9cnicos, de seguran\u00e7a e de utiliza\u00e7\u00e3o<\/h3>\n<p>Podemos tratar endere\u00e7o IP, data e hora do pedido, URL visitado, URL de refer\u00eancia, identificadores de sess\u00e3o, tipo de navegador e dispositivo, idioma, sistema operativo, registos de erro e dados necess\u00e1rios para disponibilizar e proteger o website. Confirmaremos antes do lan\u00e7amento quais destes dados s\u00e3o registados, por quem e durante quanto tempo.<\/p>\n<h3>3.4. Carrinho e sess\u00e3o WooCommerce<\/h3>\n<p>O WooCommerce utiliza cookies e identificadores de sess\u00e3o estritamente necess\u00e1rios para manter o carrinho, permitir o checkout, autenticar a conta, preservar escolhas e proteger a transa\u00e7\u00e3o. Estes mecanismos s\u00e3o necess\u00e1rios para prestar as funcionalidades solicitadas e n\u00e3o devem ser utilizados para publicidade sem o consentimento aplic\u00e1vel.<\/p>\n<h3>3.5. Dados de medi\u00e7\u00e3o e publicidade, se consentir<\/h3>\n<p>Se ativarmos as ferramentas descritas na sec\u00e7\u00e3o 6 e o utilizador prestar o consentimento exigido, poder\u00e3o ser tratados:<\/p>\n<ul>\n<li>p\u00e1ginas e produtos visualizados;<\/li>\n<li>pesquisas, listas e categorias consultadas;<\/li>\n<li>produtos adicionados ao carrinho;<\/li>\n<li>in\u00edcio do checkout e conclus\u00e3o de compras;<\/li>\n<li>identificadores de produto, nome e categoria do produto, pre\u00e7o, quantidade, moeda, valor da compra, impostos e portes;<\/li>\n<li>n\u00famero da encomenda como identificador de transa\u00e7\u00e3o para medi\u00e7\u00e3o e deduplica\u00e7\u00e3o;<\/li>\n<li>identificadores online, cookies, dados do dispositivo\/navegador, endere\u00e7o IP aproximado e informa\u00e7\u00e3o de refer\u00eancia ou campanha, de acordo com a ferramenta, as defini\u00e7\u00f5es escolhidas e o consentimento prestado.<\/li>\n<\/ul>\n<p>A fila de com\u00e9rcio eletr\u00f3nico criada pelo projeto foi concebida para n\u00e3o incluir nome, email, telefone, morada, ID de cliente, campos livres de checkout ou outros dados pessoais de contacto. Ainda assim, os dados t\u00e9cnicos recebidos pelos fornecedores e a combina\u00e7\u00e3o de identificadores online podem constituir dados pessoais.<\/p>\n<h2>4. Para que finalidades e com que fundamento tratamos os dados?<\/h2>\n<table>\n<thead>\n<tr>\n<th>Finalidade<\/th>\n<th>Fundamento jur\u00eddico previsto<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>Apresentar o website, manter o carrinho, autenticar a conta e assegurar funcionalidades solicitadas<\/td>\n<td>Execu\u00e7\u00e3o de contrato ou dilig\u00eancias pr\u00e9-contratuais; interesse leg\u00edtimo na opera\u00e7\u00e3o segura do servi\u00e7o, conforme aplic\u00e1vel<\/td>\n<\/tr>\n<tr>\n<td>Processar pagamento, encomenda, entrega, devolu\u00e7\u00e3o, reembolso e apoio relacionado<\/td>\n<td>Execu\u00e7\u00e3o de contrato<\/td>\n<\/tr>\n<tr>\n<td>Emitir e conservar documenta\u00e7\u00e3o contabil\u00edstica e cumprir obriga\u00e7\u00f5es fiscais, legais e regulat\u00f3rias<\/td>\n<td>Cumprimento de obriga\u00e7\u00e3o jur\u00eddica<\/td>\n<\/tr>\n<tr>\n<td>Responder a pedidos de contacto<\/td>\n<td>Dilig\u00eancias pr\u00e9-contratuais, execu\u00e7\u00e3o de contrato ou interesse leg\u00edtimo em responder, consoante o pedido<\/td>\n<\/tr>\n<tr>\n<td>Prevenir fraude, abuso, incidentes e acessos n\u00e3o autorizados<\/td>\n<td>Interesse leg\u00edtimo na seguran\u00e7a e defesa de direitos; cumprimento de obriga\u00e7\u00e3o jur\u00eddica, quando aplic\u00e1vel<\/td>\n<\/tr>\n<tr>\n<td>Medir utiliza\u00e7\u00e3o com Google Analytics 4<\/td>\n<td>Consentimento, quando legalmente exigido; n\u00e3o ser\u00e1 ativado com base em consentimento para publicidade<\/td>\n<\/tr>\n<tr>\n<td>Medir convers\u00f5es, criar audi\u00eancias ou personalizar publicidade com Google Ads ou plataformas relacionadas<\/td>\n<td>Consentimento<\/td>\n<\/tr>\n<tr>\n<td>Guardar e demonstrar escolhas de consentimento<\/td>\n<td>Cumprimento de obriga\u00e7\u00e3o jur\u00eddica e interesse leg\u00edtimo em demonstrar conformidade<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>Quando o tratamento se basear no interesse leg\u00edtimo, pode pedir informa\u00e7\u00e3o sobre a pondera\u00e7\u00e3o realizada e opor-se ao tratamento nos termos aplic\u00e1veis.<\/p>\n<h2>5. Cookies e gest\u00e3o do consentimento<\/h2>\n<p>Utilizamos cookies ou tecnologias equivalentes estritamente necess\u00e1rios para disponibilizar o website, a sess\u00e3o, o carrinho, o checkout, a conta e a seguran\u00e7a. Estes n\u00e3o dependem de consentimento quando forem realmente necess\u00e1rios \u00e0 funcionalidade solicitada.<\/p>\n<p>Cookies ou tecnologias de analytics, medi\u00e7\u00e3o publicit\u00e1ria, cria\u00e7\u00e3o de audi\u00eancias e personaliza\u00e7\u00e3o ser\u00e3o bloqueados ou mantidos no estado recusado at\u00e9 existir uma escolha v\u00e1lida, salvo outro tratamento limitado legalmente permitido e claramente explicado na vers\u00e3o final da Pol\u00edtica de Cookies.<\/p>\n<p>A solu\u00e7\u00e3o de gest\u00e3o de consentimento <strong>[NOME DO CMP]<\/strong> permitir\u00e1 aceitar, recusar ou gerir categorias n\u00e3o essenciais e retirar o consentimento a qualquer momento atrav\u00e9s de <strong>[LOCAL\/LIGA\u00c7\u00c3O \u201cGERIR COOKIES\u201d]<\/strong>. A retirada n\u00e3o afeta a licitude do tratamento anterior.<\/p>\n<p>Consulte a nossa <strong>[LIGA\u00c7\u00c3O PARA A POL\u00cdTICA DE COOKIES]<\/strong> para conhecer a lista atualizada de cookies, fornecedores, finalidades e dura\u00e7\u00f5es.<\/p>\n<h2>6. Google Tag Manager, Google Analytics 4 e Google Ads<\/h2>\n<h3>6.1. Google Tag Manager<\/h3>\n<p>O Google Tag Manager (GTM) \u00e9 um sistema de gest\u00e3o de tags. A sua presen\u00e7a n\u00e3o significa, por si s\u00f3, que todas as ferramentas configur\u00e1veis estejam ativas. No projeto Alvelus, o GTM s\u00f3 poder\u00e1 carregar depois de estarem ativadas as condi\u00e7\u00f5es t\u00e9cnicas de marketing e de consentimento.<\/p>\n<p>Antes do carregamento do GTM, o website define por omiss\u00e3o como <strong>recusados<\/strong> os sinais de consentimento para armazenamento de publicidade e analytics, dados de utilizador para publicidade, personaliza\u00e7\u00e3o de publicidade, armazenamento de funcionalidade e personaliza\u00e7\u00e3o. O armazenamento de seguran\u00e7a permanece autorizado quando necess\u00e1rio \u00e0 prote\u00e7\u00e3o do servi\u00e7o. O CMP dever\u00e1 atualizar estes estados apenas de acordo com a escolha do utilizador.<\/p>\n<p>Mesmo com estados recusados, certas configura\u00e7\u00f5es de tags Google podem transmitir sinais t\u00e9cnicos limitados ou sem cookies. A configura\u00e7\u00e3o final dever\u00e1 ser testada e descrita na Pol\u00edtica de Cookies antes da ativa\u00e7\u00e3o.<\/p>\n<h3>6.2. Google Analytics 4<\/h3>\n<p>Se consentir em analytics, o Google Analytics 4 poder\u00e1 ajudar-nos a compreender como o website \u00e9 utilizado, por exemplo atrav\u00e9s de visualiza\u00e7\u00f5es de p\u00e1ginas e produtos, intera\u00e7\u00f5es com o cat\u00e1logo, carrinho, checkout e compras. Utilizaremos estes dados para produzir estat\u00edsticas, avaliar desempenho e melhorar a experi\u00eancia.<\/p>\n<p>O per\u00edodo de conserva\u00e7\u00e3o no Google Analytics ser\u00e1 <strong>[PER\u00cdODO DE RETEN\u00c7\u00c3O GA4]<\/strong>. Confirmaremos antes do lan\u00e7amento as defini\u00e7\u00f5es de reten\u00e7\u00e3o, sinais Google, dados fornecidos pelo utilizador, liga\u00e7\u00f5es entre produtos Google e outras funcionalidades opcionais. Funcionalidades que ampliem publicidade ou identifica\u00e7\u00e3o n\u00e3o dever\u00e3o ser ativadas sem an\u00e1lise, consentimento e atualiza\u00e7\u00e3o desta pol\u00edtica.<\/p>\n<h3>6.3. Google Ads<\/h3>\n<p>Se consentir em publicidade, poderemos utilizar o Google Ads para:<\/p>\n<ul>\n<li>medir se uma visita ou campanha originou uma compra ou outra a\u00e7\u00e3o;<\/li>\n<li>deduplicar convers\u00f5es atrav\u00e9s do identificador de transa\u00e7\u00e3o;<\/li>\n<li>avaliar o desempenho de campanhas;<\/li>\n<li>criar audi\u00eancias de remarketing;<\/li>\n<li>apresentar ou personalizar an\u00fancios, quando essa op\u00e7\u00e3o estiver aprovada e consentida.<\/li>\n<\/ul>\n<p>A medi\u00e7\u00e3o ou personaliza\u00e7\u00e3o pode utilizar cookies, identificadores online, informa\u00e7\u00e3o de campanha e eventos de com\u00e9rcio eletr\u00f3nico. As categorias <code>ad_storage<\/code>, <code>ad_user_data<\/code> e <code>ad_personalization<\/code> permanecer\u00e3o recusadas enquanto n\u00e3o existir consentimento v\u00e1lido para as finalidades correspondentes.<\/p>\n<h3>6.4. Outros servi\u00e7os relacionados<\/h3>\n<p>A configura\u00e7\u00e3o futura poder\u00e1 mapear eventos consentidos para outras plataformas, como Meta, mas nenhuma plataforma adicional dever\u00e1 ser ativada sem identifica\u00e7\u00e3o no CMP e atualiza\u00e7\u00e3o desta pol\u00edtica e da Pol\u00edtica de Cookies. O Google Merchant Center poder\u00e1 receber dados de cat\u00e1logo para an\u00fancios ou listagens de produtos; \u00e9 um destino de dados de produtos e n\u00e3o deve receber dados de cliente a partir da fila de eventos do projeto.<\/p>\n<p>Para saber mais sobre como a Google trata informa\u00e7\u00e3o em sites e aplica\u00e7\u00f5es de parceiros, consulte:<\/p>\n<ul>\n<li><a href=\"https:\/\/policies.google.com\/privacy\">Pol\u00edtica de Privacidade da Google<\/a>;<\/li>\n<li><a href=\"https:\/\/policies.google.com\/technologies\/partner-sites\">Como a Google utiliza informa\u00e7\u00f5es de sites ou apps que usam os seus servi\u00e7os<\/a>;<\/li>\n<li><a href=\"https:\/\/myadcenter.google.com\/\">Minha Central de An\u00fancios<\/a>;<\/li>\n<li><a href=\"https:\/\/tools.google.com\/dlpage\/gaoptout\">Extens\u00e3o de desativa\u00e7\u00e3o do Google Analytics<\/a>.<\/li>\n<\/ul>\n<h2>7. Com quem podemos partilhar dados?<\/h2>\n<p>Partilhamos dados apenas na medida necess\u00e1ria com categorias de destinat\u00e1rios como:<\/p>\n<ul>\n<li>fornecedores de alojamento, infraestrutura, manuten\u00e7\u00e3o, seguran\u00e7a e c\u00f3pias de seguran\u00e7a: <strong>[IDENTIFICAR FORNECEDORES RELEVANTES]<\/strong>;<\/li>\n<li>WooCommerce e fornecedores t\u00e9cnicos da loja, quando aplic\u00e1vel;<\/li>\n<li>prestador de pagamentos: <strong>[NOME]<\/strong>;<\/li>\n<li>transportadoras e parceiros de log\u00edstica: <strong>[NOMES\/CATEGORIAS]<\/strong>;<\/li>\n<li>fornecedores de email ou apoio ao cliente: <strong>[NOMES]<\/strong>;<\/li>\n<li>fornecedor do CMP: <strong>[NOME]<\/strong>;<\/li>\n<li>Google Ireland Limited e outras entidades Google relevantes para GTM, Analytics e Ads, apenas de acordo com a configura\u00e7\u00e3o e o consentimento aplic\u00e1veis;<\/li>\n<li>contabilistas, auditores, consultores, seguradoras, autoridades e tribunais, quando necess\u00e1rio ou legalmente exigido.<\/li>\n<\/ul>\n<p>N\u00e3o vendemos dados pessoais. Se utilizarmos dados para publicidade personalizada ou partilha que, numa jurisdi\u00e7\u00e3o aplic\u00e1vel, seja equiparada a \u201cvenda\u201d ou \u201cpartilha\u201d, disponibilizaremos os controlos legalmente exigidos.<\/p>\n<h2>8. Transfer\u00eancias internacionais<\/h2>\n<p>Alguns fornecedores podem tratar dados fora do Espa\u00e7o Econ\u00f3mico Europeu. Quando isso acontecer, utilizaremos um mecanismo de transfer\u00eancia reconhecido pela legisla\u00e7\u00e3o aplic\u00e1vel, como uma decis\u00e3o de adequa\u00e7\u00e3o ou cl\u00e1usulas contratuais-tipo, e medidas suplementares quando necess\u00e1rias. A vers\u00e3o final dever\u00e1 identificar os fornecedores efetivamente contratados, as localiza\u00e7\u00f5es relevantes e os mecanismos aplic\u00e1veis.<\/p>\n<h2>9. Durante quanto tempo conservamos os dados?<\/h2>\n<p>Conservamos dados apenas durante o per\u00edodo necess\u00e1rio \u00e0 finalidade e \u00e0s obriga\u00e7\u00f5es aplic\u00e1veis. Antes do lan\u00e7amento, completar e aprovar a seguinte tabela:<\/p>\n<table>\n<thead>\n<tr>\n<th>Categoria<\/th>\n<th>Prazo ou crit\u00e9rio<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>Encomendas, faturas e registos fiscais<\/td>\n<td>[PRAZO LEGAL\/CONTABIL\u00cdSTICO]<\/td>\n<\/tr>\n<tr>\n<td>Conta de cliente<\/td>\n<td>[PRAZO OU CRIT\u00c9RIO AP\u00d3S INATIVIDADE\/ENCERRAMENTO]<\/td>\n<\/tr>\n<tr>\n<td>Pedidos de contacto e apoio<\/td>\n<td>[PRAZO]<\/td>\n<\/tr>\n<tr>\n<td>Carrinho e sess\u00f5es<\/td>\n<td>[PRAZO]<\/td>\n<\/tr>\n<tr>\n<td>Registos t\u00e9cnicos e de seguran\u00e7a<\/td>\n<td>[PRAZO]<\/td>\n<\/tr>\n<tr>\n<td>C\u00f3pias de seguran\u00e7a<\/td>\n<td>[PRAZO\/CICLO DE ROTA\u00c7\u00c3O]<\/td>\n<\/tr>\n<tr>\n<td>Registos de consentimento<\/td>\n<td>[PRAZO]<\/td>\n<\/tr>\n<tr>\n<td>Google Analytics 4<\/td>\n<td>[PRAZO CONFIGURADO]<\/td>\n<\/tr>\n<tr>\n<td>Google Ads e audi\u00eancias<\/td>\n<td>[PRAZO CONFIGURADO]<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>Podemos conservar informa\u00e7\u00e3o por mais tempo quando necess\u00e1rio para cumprir a lei, resolver lit\u00edgios ou exercer e defender direitos.<\/p>\n<h2>10. Quais s\u00e3o os seus direitos?<\/h2>\n<p>Nos termos aplic\u00e1veis, pode pedir:<\/p>\n<ul>\n<li>acesso aos seus dados pessoais;<\/li>\n<li>retifica\u00e7\u00e3o de dados inexatos ou incompletos;<\/li>\n<li>apagamento;<\/li>\n<li>limita\u00e7\u00e3o do tratamento;<\/li>\n<li>portabilidade;<\/li>\n<li>oposi\u00e7\u00e3o ao tratamento baseado em interesse leg\u00edtimo ou a marketing direto;<\/li>\n<li>retirada do consentimento a qualquer momento;<\/li>\n<li>informa\u00e7\u00e3o sobre decis\u00f5es automatizadas, quando aplic\u00e1vel.<\/li>\n<\/ul>\n<p>Envie o pedido para <strong>[EMAIL DE PRIVACIDADE]<\/strong>. Podemos pedir informa\u00e7\u00e3o razo\u00e1vel para confirmar a identidade e proteger os seus dados.<\/p>\n<p>Pode tamb\u00e9m apresentar reclama\u00e7\u00e3o \u00e0 Comiss\u00e3o Nacional de Prote\u00e7\u00e3o de Dados (<a href=\"https:\/\/www.cnpd.pt\/\">CNPD<\/a>) ou \u00e0 autoridade de controlo competente no seu local de resid\u00eancia ou trabalho.<\/p>\n<h2>11. Decis\u00f5es automatizadas e defini\u00e7\u00e3o de perfis<\/h2>\n<p>N\u00e3o prevemos utilizar dados do website para decis\u00f5es exclusivamente automatizadas que produzam efeitos jur\u00eddicos ou efeitos igualmente significativos sobre o utilizador. Se consentida, a publicidade personalizada e a cria\u00e7\u00e3o de audi\u00eancias podem envolver defini\u00e7\u00e3o de perfis para selecionar ou medir an\u00fancios, mas n\u00e3o dever\u00e3o determinar a possibilidade de comprar produtos ou exercer direitos. Atualizaremos esta sec\u00e7\u00e3o se a pr\u00e1tica mudar.<\/p>\n<h2>12. Menores e bebidas alco\u00f3licas<\/h2>\n<p>O website e a loja destinam-se a adultos com idade legal para comprar bebidas alco\u00f3licas no respetivo pa\u00eds. N\u00e3o pretendemos recolher conscientemente dados de menores nem dirigir publicidade de bebidas alco\u00f3licas a menores. As campanhas dever\u00e3o aplicar restri\u00e7\u00f5es de idade e localiza\u00e7\u00e3o adequadas a cada mercado.<\/p>\n<h2>13. Seguran\u00e7a<\/h2>\n<p>Aplicamos medidas t\u00e9cnicas e organizativas adequadas ao risco para proteger dados contra perda, utiliza\u00e7\u00e3o indevida, acesso, altera\u00e7\u00e3o ou divulga\u00e7\u00e3o n\u00e3o autorizados. Nenhum sistema \u00e9 totalmente seguro; manteremos processos de preven\u00e7\u00e3o, dete\u00e7\u00e3o e resposta e exigiremos garantias adequadas aos fornecedores relevantes.<\/p>\n<h2>14. Liga\u00e7\u00f5es externas<\/h2>\n<p>O website pode incluir liga\u00e7\u00f5es para servi\u00e7os externos, incluindo Google Maps. Ao seguir uma liga\u00e7\u00e3o, o servi\u00e7o externo passa a tratar dados segundo as respetivas pol\u00edticas. A p\u00e1gina de contacto utiliza uma liga\u00e7\u00e3o para o Google Maps, e n\u00e3o um mapa incorporado; a Google recebe o pedido quando decide abrir essa liga\u00e7\u00e3o.<\/p>\n<h2>15. Altera\u00e7\u00f5es a esta pol\u00edtica<\/h2>\n<p>Podemos atualizar esta pol\u00edtica para refletir altera\u00e7\u00f5es legais, operacionais ou tecnol\u00f3gicas. Publicaremos a vers\u00e3o atualizada nesta p\u00e1gina e indicaremos a data de revis\u00e3o. Quando a altera\u00e7\u00e3o for material, utilizaremos um aviso adicional ou renovaremos o consentimento quando necess\u00e1rio.<\/p>\n<h2>16. Contactos<\/h2>\n<ul>\n<li><strong>Respons\u00e1vel:<\/strong> [NOME LEGAL DO RESPONS\u00c1VEL PELO TRATAMENTO]<\/li>\n<li><strong>Morada:<\/strong> [MORADA POSTAL]<\/li>\n<li><strong>Email:<\/strong> [EMAIL DE PRIVACIDADE]<\/li>\n<li><strong>Telefone:<\/strong> [TELEFONE, SE APLIC\u00c1VEL]<\/li>\n<\/ul>\n<\/div>\n<div class=\"privacy-localized privacy-en\" lang=\"en-GB\">\n<h1>Privacy<\/h1>\n<blockquote>\n<p><strong>Status:<\/strong> content draft prepared on 3 August 2026. It is not approved for publication. Before launch, replace every completion field written in CAPITALS inside square brackets, confirm providers and retention periods, align the text with the Cookie Policy\/CMP, and obtain merchant approval and legal review.<\/p>\n<\/blockquote>\n<p><strong>Last updated:<\/strong> [EFFECTIVE DATE]<\/p>\n<p>Your privacy is important to Alvelus. This Privacy Policy explains how we process personal data when you visit our website, contact us, create an account, use the online shop or buy our products. It also explains how we intend to use Google Tag Manager, Google Analytics 4, Google Ads and related technologies, subject to the conditions and consent choices described below.<\/p>\n<h2>1. Who is the controller?<\/h2>\n<p>The controller is <strong>[FULL LEGAL NAME OF THE ENTITY OPERATING ALVELUS]<\/strong>, with its registered address at <strong>[FULL POSTAL ADDRESS]<\/strong>, [TAX\/COMPANY NUMBER, IF APPLICABLE].<\/p>\n<p>For privacy questions or to exercise your rights, contact us at <strong>[PRIVACY EMAIL]<\/strong> or write to the address above.<\/p>\n<p>If applicable, Data Protection Officer contact: <strong>[DPO CONTACT]<\/strong>.<\/p>\n<h2>2. Who and what does this policy cover?<\/h2>\n<p>This policy applies to the Alvelus website and online shop, including editorial pages, catalogue, basket, checkout, customer account and contact forms that may be activated.<\/p>\n<p>At the date of this draft:<\/p>\n<ul>\n<li>the shop is built on WordPress and WooCommerce;<\/li>\n<li>the contact form shown on the website is a non-submitting preview and does not send or store messages; this section must be reconfirmed when message delivery is activated;<\/li>\n<li>the website may prepare ecommerce events in a first-party browser queue (<code>dataLayer<\/code>), but that queue does not itself send information to Google or another platform;<\/li>\n<li>external marketing tags are not loaded until the marketing configuration and consent solution have been approved and enabled.<\/li>\n<\/ul>\n<h2>3. What personal data may we process?<\/h2>\n<p>Depending on how you use the website, we may process the following categories.<\/p>\n<h3>3.1. Orders, checkout and customer accounts<\/h3>\n<ul>\n<li>name;<\/li>\n<li>billing and delivery address;<\/li>\n<li>email address and telephone number;<\/li>\n<li>tax number or other invoice data, where requested or provided;<\/li>\n<li>login credentials and customer-account data;<\/li>\n<li>products, quantities, prices, discounts, currency and order history;<\/li>\n<li>payment method and payment status, without prejudice to payment details processed directly by the payment provider;<\/li>\n<li>delivery method, status and information necessary to fulfil the order;<\/li>\n<li>communications relating to an order, return, refund or customer support request;<\/li>\n<li>technical and order identifiers necessary to prevent fraud, maintain security and provide the service.<\/li>\n<\/ul>\n<p>Alvelus should not receive or retain full card details where these are collected directly by the payment provider. This statement must be confirmed with <strong>[PAYMENT PROVIDER]<\/strong> before launch.<\/p>\n<h3>3.2. Enquiries<\/h3>\n<p>When a contact form or another contact channel is activated, we may process the subject of the enquiry, your name, email address, message and any data you choose to include. Please do not send sensitive or unnecessary information.<\/p>\n<h3>3.3. Technical, security and usage data<\/h3>\n<p>We may process IP address, request date and time, visited URL, referring URL, session identifiers, browser and device type, language, operating system, error records and information needed to deliver and protect the website. Before launch, we will confirm which of these data are logged, by whom and for how long.<\/p>\n<h3>3.4. WooCommerce basket and session data<\/h3>\n<p>WooCommerce uses strictly necessary cookies and session identifiers to maintain the basket, support checkout, authenticate accounts, remember choices and protect transactions. These mechanisms are necessary to provide requested functions and must not be used for advertising without the required consent.<\/p>\n<h3>3.5. Measurement and advertising data, if you consent<\/h3>\n<p>If we activate the tools described in section 6 and you provide the required consent, the following may be processed:<\/p>\n<ul>\n<li>pages and products viewed;<\/li>\n<li>searches, lists and categories viewed;<\/li>\n<li>products added to the basket;<\/li>\n<li>checkout starts and completed purchases;<\/li>\n<li>product identifiers, product names and categories, price, quantity, currency, purchase value, tax and shipping;<\/li>\n<li>order number as a transaction identifier for measurement and deduplication;<\/li>\n<li>online identifiers, cookies, device\/browser information, approximate IP-based information and referral or campaign data, depending on the tool, selected settings and consent given.<\/li>\n<\/ul>\n<p>The project\u2019s ecommerce queue is designed not to include names, email addresses, telephone numbers, postal addresses, customer IDs, free-text checkout fields or other contact data. Nevertheless, technical data received by providers and combinations of online identifiers may constitute personal data.<\/p>\n<h2>4. Why do we process data, and on what legal basis?<\/h2>\n<table>\n<thead>\n<tr>\n<th>Purpose<\/th>\n<th>Intended legal basis<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>Display the website, maintain the basket, authenticate accounts and provide requested functions<\/td>\n<td>Performance of a contract or pre-contractual steps; legitimate interests in securely operating the service, as applicable<\/td>\n<\/tr>\n<tr>\n<td>Process payment, orders, delivery, returns, refunds and related support<\/td>\n<td>Performance of a contract<\/td>\n<\/tr>\n<tr>\n<td>Issue and retain accounting documents and comply with tax, legal and regulatory duties<\/td>\n<td>Compliance with a legal obligation<\/td>\n<\/tr>\n<tr>\n<td>Respond to enquiries<\/td>\n<td>Pre-contractual steps, performance of a contract or legitimate interests in responding, depending on the enquiry<\/td>\n<\/tr>\n<tr>\n<td>Prevent fraud, abuse, incidents and unauthorised access<\/td>\n<td>Legitimate interests in security and legal claims; compliance with a legal obligation where applicable<\/td>\n<\/tr>\n<tr>\n<td>Measure use with Google Analytics 4<\/td>\n<td>Consent where legally required; analytics consent will not be treated as consent to advertising<\/td>\n<\/tr>\n<tr>\n<td>Measure conversions, build audiences or personalise advertising through Google Ads or related platforms<\/td>\n<td>Consent<\/td>\n<\/tr>\n<tr>\n<td>Record and demonstrate consent choices<\/td>\n<td>Compliance with a legal obligation and legitimate interests in demonstrating compliance<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>Where processing relies on legitimate interests, you may ask for information about the balancing assessment and object where the law permits.<\/p>\n<h2>5. Cookies and consent management<\/h2>\n<p>We use cookies or equivalent technologies that are strictly necessary to deliver the website, session, basket, checkout, account and security. These do not depend on consent where they are genuinely necessary for a function you requested.<\/p>\n<p>Analytics, advertising measurement, audience-building and personalisation cookies or technologies will be blocked or kept in a denied state until there is a valid choice, except for any limited processing that is legally permitted and clearly explained in the final Cookie Policy.<\/p>\n<p>Our consent management platform, <strong>[CMP NAME]<\/strong>, will allow you to accept, reject or manage non-essential categories and withdraw consent at any time through <strong>[\u201cMANAGE COOKIES\u201d LOCATION\/LINK]<\/strong>. Withdrawal does not affect the lawfulness of earlier processing.<\/p>\n<p>See our <strong>[COOKIE POLICY LINK]<\/strong> for the current list of cookies, providers, purposes and durations.<\/p>\n<h2>6. Google Tag Manager, Google Analytics 4 and Google Ads<\/h2>\n<h3>6.1. Google Tag Manager<\/h3>\n<p>Google Tag Manager (GTM) is a tag-management system. Its presence does not mean that every configurable tool is active. In the Alvelus project, GTM may load only after the technical marketing and consent-readiness conditions have been enabled.<\/p>\n<p>Before GTM loads, the website sets consent signals for advertising and analytics storage, advertising user data, advertising personalisation, functionality storage and personalisation storage to <strong>denied<\/strong> by default. Security storage remains granted where necessary to protect the service. The CMP must update these states only in line with the user\u2019s choice.<\/p>\n<p>Even where consent states are denied, some Google tag configurations may transmit limited or cookieless technical signals. The final configuration must be tested and described in the Cookie Policy before activation.<\/p>\n<h3>6.2. Google Analytics 4<\/h3>\n<p>If you consent to analytics, Google Analytics 4 may help us understand how the website is used through events such as page and product views, catalogue interactions, basket actions, checkout and purchases. We will use this information to produce statistics, evaluate performance and improve the experience.<\/p>\n<p>The Google Analytics retention period will be <strong>[GA4 RETENTION PERIOD]<\/strong>. Before launch, we will confirm retention settings, Google signals, user-provided data, links between Google products and other optional features. Features that expand advertising or identification must not be enabled without assessment, consent and an update to this policy.<\/p>\n<h3>6.3. Google Ads<\/h3>\n<p>If you consent to advertising, we may use Google Ads to:<\/p>\n<ul>\n<li>measure whether a visit or campaign resulted in a purchase or other action;<\/li>\n<li>deduplicate conversions using the transaction identifier;<\/li>\n<li>evaluate campaign performance;<\/li>\n<li>create remarketing audiences;<\/li>\n<li>serve or personalise advertising where that option has been approved and consented to.<\/li>\n<\/ul>\n<p>Measurement or personalisation may use cookies, online identifiers, campaign information and ecommerce events. <code>ad_storage<\/code>, <code>ad_user_data<\/code> and <code>ad_personalization<\/code> will remain denied until valid consent exists for the relevant purposes.<\/p>\n<h3>6.4. Other related services<\/h3>\n<p>A future configuration may map consented events to other platforms, such as Meta, but no additional platform should be activated without identifying it in the CMP and updating this policy and the Cookie Policy. Google Merchant Center may receive catalogue data for product adverts or listings; it is a product-data destination and should not receive customer data from the project\u2019s event queue.<\/p>\n<p>For more information about Google\u2019s processing on partner websites and apps, see:<\/p>\n<ul>\n<li><a href=\"https:\/\/policies.google.com\/privacy\">Google Privacy Policy<\/a>;<\/li>\n<li><a href=\"https:\/\/policies.google.com\/technologies\/partner-sites\">How Google uses information from sites or apps that use its services<\/a>;<\/li>\n<li><a href=\"https:\/\/myadcenter.google.com\/\">My Ad Center<\/a>;<\/li>\n<li><a href=\"https:\/\/tools.google.com\/dlpage\/gaoptout\">Google Analytics Opt-out Browser Add-on<\/a>.<\/li>\n<\/ul>\n<h2>7. Who may receive the data?<\/h2>\n<p>We share data only as necessary with recipient categories such as:<\/p>\n<ul>\n<li>hosting, infrastructure, maintenance, security and backup providers: <strong>[IDENTIFY RELEVANT PROVIDERS]<\/strong>;<\/li>\n<li>WooCommerce and store technology providers, where applicable;<\/li>\n<li>payment provider: <strong>[NAME]<\/strong>;<\/li>\n<li>carriers and logistics partners: <strong>[NAMES\/CATEGORIES]<\/strong>;<\/li>\n<li>email or customer-support providers: <strong>[NAMES]<\/strong>;<\/li>\n<li>CMP provider: <strong>[NAME]<\/strong>;<\/li>\n<li>Google Ireland Limited and other relevant Google entities for GTM, Analytics and Ads, only in line with the applicable configuration and consent;<\/li>\n<li>accountants, auditors, advisers, insurers, public authorities and courts where necessary or legally required.<\/li>\n<\/ul>\n<p>We do not sell personal data. If we use data for personalised advertising or sharing that an applicable jurisdiction treats as a \u201csale\u201d or \u201csharing\u201d, we will provide the legally required controls.<\/p>\n<h2>8. International transfers<\/h2>\n<p>Some providers may process data outside the European Economic Area. Where this occurs, we will use a transfer mechanism recognised by applicable law, such as an adequacy decision or Standard Contractual Clauses, together with supplementary safeguards where required. The final version must identify the providers actually engaged, relevant processing locations and applicable safeguards.<\/p>\n<h2>9. How long do we retain data?<\/h2>\n<p>We retain data only for as long as needed for its purpose and applicable obligations. Complete and approve this table before launch:<\/p>\n<table>\n<thead>\n<tr>\n<th>Category<\/th>\n<th>Period or criterion<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>Orders, invoices and tax records<\/td>\n<td>[STATUTORY\/ACCOUNTING PERIOD]<\/td>\n<\/tr>\n<tr>\n<td>Customer account<\/td>\n<td>[PERIOD OR CRITERION AFTER INACTIVITY\/CLOSURE]<\/td>\n<\/tr>\n<tr>\n<td>Enquiries and customer support<\/td>\n<td>[PERIOD]<\/td>\n<\/tr>\n<tr>\n<td>Basket and session data<\/td>\n<td>[PERIOD]<\/td>\n<\/tr>\n<tr>\n<td>Technical and security logs<\/td>\n<td>[PERIOD]<\/td>\n<\/tr>\n<tr>\n<td>Backups<\/td>\n<td>[PERIOD\/ROTATION CYCLE]<\/td>\n<\/tr>\n<tr>\n<td>Consent records<\/td>\n<td>[PERIOD]<\/td>\n<\/tr>\n<tr>\n<td>Google Analytics 4<\/td>\n<td>[CONFIGURED PERIOD]<\/td>\n<\/tr>\n<tr>\n<td>Google Ads and audiences<\/td>\n<td>[CONFIGURED PERIOD]<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>We may retain information for longer where necessary to comply with law, resolve disputes, or establish and defend legal claims.<\/p>\n<h2>10. What are your rights?<\/h2>\n<p>Subject to applicable law, you may request:<\/p>\n<ul>\n<li>access to your personal data;<\/li>\n<li>correction of inaccurate or incomplete data;<\/li>\n<li>erasure;<\/li>\n<li>restriction of processing;<\/li>\n<li>data portability;<\/li>\n<li>objection to processing based on legitimate interests or for direct marketing;<\/li>\n<li>withdrawal of consent at any time;<\/li>\n<li>information about automated decisions, where applicable.<\/li>\n<\/ul>\n<p>Send requests to <strong>[PRIVACY EMAIL]<\/strong>. We may ask for reasonable information to verify your identity and protect your data.<\/p>\n<p>You may also lodge a complaint with Portugal\u2019s Comiss\u00e3o Nacional de Prote\u00e7\u00e3o de Dados (<a href=\"https:\/\/www.cnpd.pt\/\">CNPD<\/a>) or the competent supervisory authority where you live or work.<\/p>\n<h2>11. Automated decisions and profiling<\/h2>\n<p>We do not intend to use website data for solely automated decisions that produce legal or similarly significant effects. If consented to, personalised advertising and audience-building may involve profiling to select or measure adverts, but they should not determine whether you may buy products or exercise your rights. We will update this section if the practice changes.<\/p>\n<h2>12. Children and alcoholic beverages<\/h2>\n<p>The website and shop are intended for adults who are legally permitted to buy alcoholic beverages in their country. We do not intend knowingly to collect children\u2019s data or direct alcohol advertising to minors. Campaigns must apply age and location restrictions appropriate to each market.<\/p>\n<h2>13. Security<\/h2>\n<p>We use technical and organisational measures appropriate to the risk to protect data against loss, misuse, unauthorised access, alteration or disclosure. No system is completely secure; we will maintain prevention, detection and response processes and require appropriate safeguards from relevant providers.<\/p>\n<h2>14. External links<\/h2>\n<p>The website may link to external services, including Google Maps. When you follow a link, the external service processes information under its own policies. The contact page uses a link to Google Maps rather than an embedded map; Google receives the request when you choose to open that link.<\/p>\n<h2>15. Changes to this policy<\/h2>\n<p>We may update this policy to reflect legal, operational or technical changes. We will publish the updated version on this page and show its revision date. Where a change is material, we will provide an additional notice or renew consent where required.<\/p>\n<h2>16. Contact details<\/h2>\n<ul>\n<li><strong>Controller:<\/strong> [LEGAL NAME OF CONTROLLER]<\/li>\n<li><strong>Address:<\/strong> [POSTAL ADDRESS]<\/li>\n<li><strong>Email:<\/strong> [PRIVACY EMAIL]<\/li>\n<li><strong>Telephone:<\/strong> [TELEPHONE, IF APPLICABLE]<\/li>\n<\/ul>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Estado: rascunho de conte\u00fado, preparado em 3 de agosto de 2026. N\u00e3o est\u00e1 aprovado para publica\u00e7\u00e3o. Antes do lan\u00e7amento, substituir todos os campos de preenchimento escritos em MAI\u00daSCULAS entre par\u00eanteses retos, confirmar fornecedores e prazos, alinhar com a Pol\u00edtica de Cookies\/CMP e obter aprova\u00e7\u00e3o do comerciante e revis\u00e3o jur\u00eddica. \u00daltima atualiza\u00e7\u00e3o: [DATA DE ENTRADA EM [&hellip;]<\/p>\n","protected":false},"author":0,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-25","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/wine.tallpine.eu\/pt\/wp-json\/wp\/v2\/pages\/25","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/wine.tallpine.eu\/pt\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/wine.tallpine.eu\/pt\/wp-json\/wp\/v2\/types\/page"}],"replies":[{"embeddable":true,"href":"https:\/\/wine.tallpine.eu\/pt\/wp-json\/wp\/v2\/comments?post=25"}],"version-history":[{"count":1,"href":"https:\/\/wine.tallpine.eu\/pt\/wp-json\/wp\/v2\/pages\/25\/revisions"}],"predecessor-version":[{"id":33,"href":"https:\/\/wine.tallpine.eu\/pt\/wp-json\/wp\/v2\/pages\/25\/revisions\/33"}],"wp:attachment":[{"href":"https:\/\/wine.tallpine.eu\/pt\/wp-json\/wp\/v2\/media?parent=25"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}